Personalized Experience in Hospitality: A Feel Like Home

Few years ago hospitality sector was not involved much in providing personal services to the guests or customers in order to make their experience more wonderful and amazing. But at present this sector is focusing on customized guest experience because this thing is in demand nowadays. As six out of ten travelers want that hospitality brands should focus on personalized services.

Hospitality Values Your Preferences

Hospitality brands, mostly restaurants and hotels remember the likes or dislikes and preferences of their guest by keeping guest history record in their database. If a customer goes in a hotel on regular basis then his last preferences will be kept in mind while providing him services for example if he liked a particular food item during his previous stay then he would be asked that he wants to have that particular dish or item before he says something by himself. These types of services build a relationship with the customer. Moreover, if a guest is allergic to any ingredient then restaurants also keep this thing in their record to ensure their safety and happiness.

Mojo Coffee is a restaurant brand which is operating its several coffee shops in New Zealand and they really focus on providing personalized experience to their guest.

Post Stay Relationships

The service of hospitality sector now does not ends with the stay of the guest as hospitality brands also remain in touch with their customers even after their stay. They keep on sending mails and texts to their guest about the current offers and also on their birthdays, wedding anniversaries. Even after the years they mail you on your special days because they keep your details with them always. Just imagine that you have visited a hotel several months ago and then you will get a mail from that hotel saying happy birthday including a special discount coupon, I am sure this will amaze you because it is just like a family member caring for you.

References:

Phocuswire. (2020). Why Hoteliers Should Jump on the Personalization Bandwagon. Retrieved from: https://www.phocuswire.com/Hotel-personalization-bandwagon-Sabre

Pogrebniak.A. (2020). Personalized Customer Experience.Retrieved from: https://lumoa.me/blog/personalized-customer-experience

Bhat. (2019). Top 5 Hospitality Trends That Will Rule. Retrieved from: https://www.hotelogix.com/blog/2019/01/22/top-5-hospitality-marketing-trends-that-will-rule-2019/

Trivago Business Blog. (2020). 5 Hotel Trends That Are Transforming The Guest Experience. Retrieved from: https://businessblog.trivago.com/hotel-trends-transforming-guest-experience/

Brown. (2020). Daily Coffee News by Roast Magazine. Retrieved from: https://dailycoffeenews.com/2018/08/21/nz-roaster-retailer-mojo-being-acquired-for-12-6-million-eyes-us-market/

Chowdhury. (2020). Retrieved from: https://www.franchiseindia.com/wellness/These-7-ways-can-enhance-the-customer-relationship-for-your-brand.10287

Careers Blog. (2020). Retrieved from: http://www.inspiringinterns.com/blog/2019/01/10-great-part-time-jobs-for-students/